Got an idea for an eye-catching leaflet for your business?
Despite a rise in digital marketing, leaflets and brochures are still one of the quickest ways to spread information. They are also much more likely to be looked at in depth than descriptions on a website.
Furthermore, printed materials are the best way to reach local customers instantly; they can be posted through doors, handed out in offices or be available in your lobby. Unlike TV or radio advertising when you often don’t know if anybody’s listening, they’re given directly to customers.
How can I create an effective leaflet?
Many people recommend using the ‘AIDA’ technique: attention, interest, desire and action.
Firstly, your leaflet should grab somebody’s attention, whether with clever copywriting or an eye-catching illustration. Secondly, it should contain engaging content to keep their interest. Thirdly, you should include those unique selling points which make your service technique. Lastly, it should inspire action in the reader.
Where can I get high-quality leaflets printed in Guildford?
Have you got a campaign this summer and need to spread the word? Or do you need wedding invitations printed to the highest standards? If so, Woking Print regularly deliver printing for companies and private individuals in Guildford.
Since we’re based in Woking, we regularly provide leaflet printing for customers in Guildford.
To get in touch, simply call 01483 884884.